101 Cascade Street Osceola WI 53020


About Us

Story About Us

Our Great Story

We are all about dairy. We know cheese, milk, and butter (and all the goodies that are made from them). 

Our little historic shop is located on the border of Wisconsin and Minnesota in the dreamy little town of Osceola. Our shop started with a love story that has grown into a passionate community of people who love dairy and the farmers who product it. It’s the perfect destination once you enter the “Dairy State.”

Our goal is to not only sell the best dairy products in the world but also help educate our customers about the history of dairy farming, how cheese and other dairy products are made, and show that most dairy products are good for you. Our team is dedicated to our mission of providing a unique and fun experience for each and every customer whether they are buying an ice cream cone or a wedding cake cheese tower. Our store has two museum quality farm life displays from the 1930s and 1940s. Also, located throughout or store are historical photos from farm life long ago with descriptions of the era or what the tools were used for. Oh, and don’t for get to check out the bathroom.

The cheese and all the provisions that accompany our products are each hand selected representing small, local, or traditional producers who are committed to creating the best products. When available, we always choose Wisconsin made. Our distinct accompaniments such as crackers, nuts, jams, spreads, olives, and treats all represent that our shop is founded on offering only the best that is available. 

We can’t wait to meet you!

Who and what is a Maven?

Lisa Erickson never planned on falling in love—it just happened.

After a career in fitness and wellness (plus, raising four kids), Lisa decided to go back to college and finish a degree in journalism with an emphasis in food science. While she was there, she also became a member of the University of Wisconsin Board of Regents. As a regent, she traveled the state and learned about the robust Wisconsin dairy industry. At the same time, Lisa’s best friend suggested they write a book about the connection between Switzerland and Wisconsin’s cheese industry (which ended up being a cookbook about Wisconsin cheese). After spending years researching and spending time with diary farmers and cheesemakers all over the world, she fell in love with Wisconsin’s dairy industry. She left her career to manage a diary plant and became a licensed cheesemaker. The rest is history.

“In the 25 years I’ve lived in Wisconsin a lot has changed but some things have stayed the same. The Dairy State was and still is number #1 in the industry and that is something I am so proud of. Our dairy farmers work hard to produce the best milk products around and when I learned how much work went into one pound of cheese—I knew I wanted to be part of it! I’m going to do whatever I can to promote Wisconsin Dairy Farmers and cheesemakers and show the world that they are rock stars.”

—Lisa Erickson, The Milk House Maven

  • Maven (noun): one who is an expert or knowledgeable